Engagement, participation and fragmentation in a virtual world

Here’s the paradox – most organizations say they want to get more people engaged in their mission, and people say they want to get more involved, yet most organizations I meet talk about how hard it is to get people involved. I’d like to explore this paradox a bit with this post. For an organization […]

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Crowdsourcing platforms – Should you build or buy?

Over the past five years, in working on crowdsourcing programs with dozens of organizations and talking with hundreds more, I’ve encountered quite a few that were pondering whether to build their own crowdsourcing platform or “buy” one (meaning use one of the many existing  platforms through an SaaS type of agreement).  Since GoodCrowds doesn’t have […]

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What’s engagement anyway?

“Online Engagement”  has certainly been a hot phrase for the past few years.  I’m as guilty as anyone of (over) using it.  But what does it really mean?   Only a decade or so ago, pretty much the only time you heard the term “engagement” was in description of two people who had pledged themselves to […]

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Being the Favorite Pays Off

It really pays off to be someone’s favorite. Many of us know which sibling in our families is the favorite – because they get just a bit more than the others. Being the teacher’s pet never hurt when report cards came out. Being a favorite of the coach often results in more playing time. And […]

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Crowdsourcing is Social Media with Purpose

The recent news about a suit that is threatening how social media is used that has Internet giants like Facebook and Twitter all up in arms got me thinking about the purpose of social media. Several years ago, when I was explaining crowdsourcing to someone at a party, they summarized it succinctly by saying “So crowdsourcing is […]

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What are you going to do differently?

If you are like me, you’re so busy keeping up with current demands that it’s tough to take time to really look down the road.  But this time of year, with the new year right around the corner, kind of forces you to look forward.  So, as you join me in doing so,  I have […]

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5 Reasons You Shouldn’t Rely on Focus Groups Any Longer

When asked, most of the organizations I meet say their primary ways of getting qualitative market input, direction and feedback are through surveys and focus groups.   Given that focus groups have been around forever, perhaps it shouldn’t be surprising, but to me it is.   Amazingly so. Why? Because for the last six years or longer, […]

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Why Good Leaders Should Use Crowdsourcing

One of the most common reasons we hear why organization leaders don’t want to use crowdsourcing is they believe it will erode their ability to lead.  After all, if everyone gets a say, isn’t it more difficult to lead?  Won’t more participation and generating more ideas and possibilities make it more difficult to craft a […]

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Crowdsourcing – perhaps the best way to listen?

Listening is hard.  Listening is especially hard when you have lots of ideas yourself and a fast moving mind; it’s easy to step into another’s statement and run with your own, at the risk that the other person never gets to finish their thoughts.  Interruption happens continuously at parties and in meetings and conferences, and […]

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Making a Connection that Matters

At a conference last week in Boston, I opened my presentation by mentioning Glen James,  a homeless man in Boston who found a backpack containing $42,000, and promptly returned it without hesitation.    He was lauded for his honesty and, within days, someone from Virginia  who never had met Glen set up a fund on gofundme.com […]

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